About Us

Jioar began with our mother—creative, elegant, and always surrounded by thoughtfully chosen things. Her love for beauty and detail naturally passed down to us, her daughters, and now to our children.
The name Jioar itself is personal, coined using letters from our father’s name—a subtle nod to family at the heart of everything we do.
Over time, friends and strangers began stopping us to ask where something was from.
So we created Jioar as a space to share what we love.
The brand brings together pieces chosen with care, joy, and instinct rather than trends.